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Vigneto is a podcast led by Susannah Gold, WSET Diploma Level 4, AIS- Milano, IWS, FWS, SWS, CSW, owner of Vigneto Communications. The podcast will have different series and for the next 5 weeks I will be discussing the big topic of sustainability at companies and corporations in various industries. Join us Fridays wherever you get your podcasts
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Friday Nov 19, 2021
Friday Nov 19, 2021
In this new series on the Vigneto Podcast, just in time for the holidays, I speak with authors of books about different aspects of wine. My second guest of this series which is episode 17 of the podcast, I speak with Steve Raye, President of Bevology Inc. and author of "How to Get US Market Ready. Steve is an author and a marketing consultant with many years of experience helping brands create strategies for entering into the US market.
In our conversation about his book, we discuss some of his tips for entering the US market, experiences and ways to use this book as well as ideas for aspiring writers. For those who are looking to get into the US market, this conversation and this book are helpful tools. Take a listen.
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